The Hurdles Of Modern, Dynamic Sales Forecasting
Main Challenges Enterprises Encounter in Today’s Competitive Landscape
Although sales forecasting is critical for enterprises, many companies complain of three main bottlenecks when it comes to proper implementation of accurate forecasting models:
Lack of accurate data (59% of the respondents of this survey complaining)
Data integration and consolidation challenges (37% of the respondents)
Challenges regarding the cost of proper tools and tech solutions (30% of the respondents).
Besides these three main challenges, respondents identify further barriers between their operations and accurate sales forecasting:
Lack of trained employees in data management (24% of the respondents)
Inability to adapt to market changes (6% of the respondents)
Disclaimer: Statistics sourced from the Manufacturer's & SugarCRM's Unlocking Manufacturing Growth Whitepaper. Download full insights