Punk rock emerged as a challenge to do music differently. It took a simple and direct approach to things. It’s memorable, impactful, and we’ll recognize it and hum along 30 years into the future.
So how do you harness your inner Punk for customer experiences?
First, don’t get caught up in the herd mentality. Be willing to take risks with your customers. And be willing to “zig” when everyone else is “zagging”.
What are we really willing to do to stand out from the crowd. Are we willing to “zig” when everyone else is “zagging”?
