Hyland's Naturals
Improving Business Health by Choosing SugarCRM
Hyland’s Naturals has been a homeopathic medicine manufacturer since 1903. Currently, the company runs its operations across the US and Canada.
With a proven legacy of providing customers with high-quality natural supplements, Hyland’s priority has always been to boost efficiency and customer satisfaction. But as successful as the company was, the teams at Hyland’s faced a series of daily struggles:
Lack of consolidated data
Lack of transparency
Lack of insights into customer account information
Overlapping sales efforts
Aiming to improve operations, internal processes, and give customer relations a kick, Hyland’s decided to implement a CRM solution. The company settled on SugarCRM, as it promised to deliver in high-interest areas.
The whole experience was very positive, and our customization is working like a charm. It is the story of the year from our point of view because it was so important to us.
Once Hyland’s deployed Sugar Sell, the company immediately noticed an improvement in productivity and data management. The following areas have also improved, according to the manufacturer:
Cost management
Enhanced communication
Improved workflows
Improved operational efficiency
Improved reporting capabilities
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With SugarCRM and Sugar Sell, Hyland’s Sales and Customer Care Representatives don’t have to send and keep track of back-and-forth email exchanges, leading to increased productivity, transparency, and reduced manual labor.
Sales and Customer Care Representatives can now quickly identify and manage accounts with the same store name, which reduced confusion and inconsistencies in data.